Our Story

Pur Nails

The Origin

Nestled in the heart of Los Angeles, the City of Angels, Pur finds its genesis amidst the gentle sea breezes and golden sunshine that grace the West Coast. Our brand is a tribute to this vibrant metropolis, echoing its effervescent spirit and the infectious energy that flows through its streets.

Pur is the harmonious blend of the relaxed, laid-back attitude and the sophisticated elegance. Here, the contemporary and the nostalgic converge, creating a singular expression of style in a symphony of grace and flair.

Pur Nails

The Positioning

Pur Nails provides 100% hand-made press-on nails that encapsulate the modern chic and nostalgic elegance mixed into a succinct laid-back attitude, making put on and take off the nails within 10 seconds without harm to nails at all.

Pur Nails

Our Commitment

Each piece in our collection is 100% handcrafted, a conscious departure from the monotony of machine-made uniformity. Our commitment to manual artistry ensures that every set of press-on nails is not just a product but a personal testament to individuality. With Pur, you wear a story – one that carries the unique imprint of artisanal touch.

PUR NAILS

We Invite You

We invite you to immerse yourself in the Pur experience, where every nail set is a narrative, each design a dialogue between modern moxie and vintage charm.

100% hand-made

10 seconds to put on or take off

0 harm to nails

With Pur, it's not just about adorning your nails; it's about adorning your life with memories and moments that are quintessentially yours.

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